Today, the
MBA curriculum has changed massively to keep pace with the changing times. Most MBA courses now put mounting pressure on hard skills like Data Science, Business Analytics, and Coding.
Also, since startups allow MBAs to understand their perspective and observe the impact of their skills in the startup biz, it becomes a win-win for both sides (startups and MBAs). With the startup culture blooming across the employment opportunities globally for MBAs the roles in Business Development, Product Management, and Operations are on the rise to help students accomplish their dream.
With their MBA degree, a student’s extensive field knowledge, and adaptable management, business, and analytical skills, MBAs are helping transform startups for the better. Today, more startups are hiring MBA’s because:
Most
MBA graduates are hired to fulfill the “traditional” functions, or more specifically, Business Development and Product Management. Business Development is a mix of highly sales-specific and strategy-specific and it takes mainly the benefits from post-MBA job roles. Product management, too, has gained a huge grip in tech, thereby making MBAs with technical backgrounds just right for strategic positions in this domain.
With their MBA degree, a student’s extensive field knowledge, and adaptable management, business, and analytical skills, MBAs are helping transform startups for the better. Today, more startups are hiring MBA’s because:
They need MBAs for Marketing.
Marketing isn't merely promoting or advertising your products/services. It’s a science that involves detailed marketing research, customer segmentation and targeting, pricing, and far more. And since MBAs are trained explicitly for marketing and management, nobody can promote your brand better than an MBA.
MBAs are trained professionals expertly within the ‘what, when, and how to style and manage marketing campaigns. They have the skills to plug your products/services in ways in which you can maximize both customers satisfaction and increase ROI.
They need MBAs for growth and expansion.
Every startup, regardless of the industry domain, must eventually mature and evolve into a well-structured and fully-functional organization. To realize this goal, it's essential to style strategic business processes, define best practices, and make communication channels for transparency within the corporate. This is often where MBAs can bring a competitive advantage.
Since MBAs are trained to know and are well-versed with organizational hierarchy structure, they know the importance of organizational strategies, policies, and procedures for a growing company. By brainstorming with the startup founders,
MBAs can raise plans and policies that aren't only scalable but also financially feasible for a startup.
They need MBAs for Networking.
While most startup founders are highly creative experts in their niche domains, they often lack two essential ingredients of selling – networking and connections. And since good marketing demands good contacts and networking, MBAs come to the scene again.
Since MBAs meet with industry experts, mentors, and thought-leaders in various fields during their study course, they typically have strong professional connections with many of us. In fact, networking is one of the core focus of MBA programs. Thus, MBAs can assist you build a solid network of influential connections for expanding your business.
They need MBAs for Market Research
Market research may be a crucial aspect of growth for businesses of each size. Because of the vast choice of marketing research and business analytics tools, startups can now conduct marketing research to urge an in-depth idea of the market, their competitors, latest trends, product prices, then far more. However, it requires a level of experience and analytical knowledge to be ready to use these tools efficiently – a top quality that MBAs possess.
They’re experts in analyzing and interpreting data to uncover valuable business insights which will further encourage data-driven decision-making.
They need MBAs for Human Resource Management.
Even though it's hard to believe, it's an incontrovertible fact that startups may lag behind within the race thanks to poor Human Resource Management skills. Startup founders often find it challenging to know the requirements of their employees, manage them, and communicate effectively with them. As a result, the business infrastructure starts to disintegrate. This will be avoided with MBAs within the scene.
MBAs have excellent communication and management skills that help them to manage the Human Resources of a corporation to stay it running sort of a well-oiled machine. Also, with the pressure of Human Resource Management off their shoulders, startup founders can specialize in other pivotal avenues (for instance, acquiring funding).
They need MBAs for better financial planning and management.
As startups grow and evolve into more prominent entities with time, there remains an the opportunity of creating faulty assumptions and spending funds on the incorrect lines. This is often why financial planning and management areas crucial for startups as for giant corporations.
Fortunately enough, financial planning and management are one among the various aspects of the MBA curriculum. Hence, MBAs can help startups to allocate their funds wisely and on those avenues which will bring maximum profits, without hampering the corporate growth and work culture.
Getting into a startup right after getting an
MBA degree are often highly beneficial for MBAs also. This is often because albeit the pay could also be less in startups, they hold immense potential and scope for professional growth and development. In startup culture, MBAs can get maximum exposure and run the show for an outsized part (in acquiring clients, making valuable business connections, expanding business ventures, etc.), that's highly unlikely during a large corporation, a minimum of within the starting years. So, if you begin receiving offers from startups after completion of your MBA provides it an attempt – who knows, maybe it'll open doors of latest possibilities for your professional career!